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The Hangar Becomes Sony House @SXSW 2013 @Sony
The Hangar Becomes Sony House @SXSW 2013 @Sony

The Hangar Becomes Sony House @SXSW 2013 @Sony

Looking for dinner, I decided to walk to the Hangar, whose menu featured pizzas that I wanted to try, but when I got there, I found that it had been turned into Sony House, and was being used for performances, as well as demonstrations of new Sony headphones and promotion of Sony’s new Music Unlimited service. I went in anyway, because I wanted to check out the bands that were playing on the rooftop. Although the area was crowded, it was beautiful and quite comfortable. However, I suddenly realized that the Texas chapter of The Recording Academy was having a party at the Four Seasons, so I left the Sony House and walked down to the event.

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