Founded 1963 Relaunched 2019. The Postmodern South.

Morning Bell Records (@MorningBellJxn) is a new record store/performance venue/recording studio/record label in the Fondren neighborhood of Jackson, MS. It’s a welcome addition to the city, and probably the only store in the country where patrons can enjoy a gourmet soda or craft beer while browsing the generous selection of new vinyl, used vinyl and local CD’s. On certain nights, live performances are held. Visit them at, like them on Facebook at or follow them on Twitter at

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